Employer:
Etna Interactive
Client:
Quatela
Role:
UX/UI Website design, visual direction, wireframing, moodboard, design system, marketing materials and social media graphics.
The Quatela Center—an internationally recognized leader in plastic surgery with a global patient base spanning all 50 states and more than 25 countries.
The challenge was bringing three brands together under a cohesive look built around the main practice, while giving each its own identity. Each brand had a separate website, so the experience needed to feel seamless as visitors moved between them. I created a shared design style, using color to distinguish each brand and a global navigation to make exploring all three sites easy and intuitive.