EMPLOYER: Etna Interactive
CLIENT: Advanced Plastic Surgery Institute
ROLE IN PROJECT: Website design, visual direction, wireframing, moodboard development, design system creation, UI sections, and client presentation.

Advanced Plastic Surgery Institute is a Gilbert, Arizona plastic surgery and medical spa practice serving the greater Phoenix area. The practice offers surgical and nonsurgical aesthetic care in a modern, patient-focused setting.

The goal of this project was to create a clean, modern digital experience that reflected the practice’s expanded surgical center, elevated medical spa environment, and growth into a two-surgeon team, while presenting both providers as equal voices within the brand.